Search Engine Optimization – Our Strategy for SEO
To see, why SEO is very powerful, we must know the output of SEO first. IT can be very useful if you do it in a right way. It gives an opportunity to get the targeted traffic to your website from major search engines including Google.
So, you may have questions, Why use SEO? and what is our strategy to achieve an organic search engine result? Here are your answers below:
SEO is not an expense, it’s an investment.
SEO is a thing that can give you a high return on your investment. You may have positioned on second page of any major search engine for the keyword that has a very high conversion rate, it means you are ignoring huge profit for your businesses that can be yours by doing SEO.
Lifting it to top 3rd position means you can have more click through rate and massive return on your investment. More visitors mean, you are being more popular in the market day by day.
Your website can be your Staff
Wait a minute, what does that mean, website can be a staff? Yes, read it right, websites can be your best staff. It can take cares all your marketing works, but without SEO it can’t be possible. With top ranked websites, you can pull leads, sales and send information or offers to your targeted customers. It works all day, all night and all over the day, even it never asks you any sick leave.
What Core SEO Strategy we will use:
Step 1: Research a list of Keywords
Keywords are the backbone of Search Engine Optimization, and with right selections ones can achieve a great SEO result. But, if the selections go wrong, it goes downwards and you lose everything you deserve. The best way we use to select keywords for services and products is using the keyword tools. We first list out some keywords for your services and products, and jump into keyword tool to find variations that can be used for your businesses.
Using keyword tools, we compare the keywords for its competition, monthly searches and priority, so, we can be sure those keywords can return you a good profit on your investment.
Step 2: Target a keyword for specific page of your website
When it comes to Search Engine Optimization and ranking in any search engines, the better way is, always use multiple pages that can be used for specific keywords. A list of keywords for one page can be something like impossible to get ranked in any major search engines.
What we can do is use a related keyword into a page if the page already exits, but if not, then we will create a new page for that keywords. The pages can be any numbers; however, it depends upon your products and services.
We make sure to have a related and unique content for each different pages and targeted keywords. The content we use are represent your products and services, and focus on the keyword we use for your page.
Step 3: Create a blog page
What we think is, blogging is a best way to engage your users or customers on your websites. Writing your products review, services information’s and lot more can do inside your blogs. So, we highly recommended to create a blog page for a website.
We will write posts that can be very useful for your business and for your users/customers. They will get the ideas and knowledge that they are interested in. The best part of blogging is, every blog post means a different webpage, so these can be used to get ranked for any search engine for its own keywords. We recommended writing blog post because we know that the content is the king, there is very high chance to get ranked with Lost’s of content inside a website.
Step 4: We Create a Link-Building Plan
The above steps are all for on-page strategy, and the primary objective of off page SEO is link-building. With the right link-building strategy we can achieve a result on search engine ranking, and it is also a huge factor for ranking.
We use only the natural way to build a link, what we called backlink in other word. We focus on relative, high-authority and trusted website to get the backlink for your webpages. For link-building plan we use; Web Directories, Business Directories, Contextual links, Guest Posts, Broken link replace and, all from high authority websites. Articles we submit are high quality and unique for each guest post we create. We also share them on major social medias.
Step 5: Updated any time
We believe that if we need to survive in the marketing and SEO industry, we must follow the latest algorithm, and implements to make unique strategy of our owns. Time to time, search engines are updating algorithm and we do have to follow them to get a better result in search engine ranking, and we do so.
Step 6: The last thing is tracking your SEO Score
Search engine position can be very from time to time, so we always track your SEO score or position for your specific keywords. It helps us to understand, what is the next step we follow to achieve search engine ranking.
The Final Thoughts – Search Engine Optimization
We hope that these proven strategy helps you to get know more about SEO benefits and why use SEO. These strategies not only help to gain more profit, but also helps to grow and expand your businesses through online marketing.
SEO is like a dancing machine. The core thing for Search Engine Optimization is same as it was before but with the updates of many search engine algorithm the strategy can be very from time to time.
One thing to keep in mind is you know what dancing is but to dance and win the contest, choose right dancer, likewise, SEO can be done by professional SEO services company, and will give you more confident and businesses.